Not currently accepting applications for 2021

What you’ll be doing

We’ll bet you didn’t think that analysing data had a big place in Communications, right? Well you’d be wrong. In our Incentive, Recognition and Ambassador Programmes, we have over 20,000 colleagues, and we need to make sure these programmes are optimised to really deliver benefits for everyone. And we need to use data to do that. As we run campaigns, you’ll be there to review all the results and make sure we’re maximising revenue and value by carrying out statistical analysis.

You’ll be collecting, organising and studying data that helps us inform our strategy and approach to rewarding colleagues. That means you’ll help identify, collect, migrate and interpret data to and from a range of internal and external systems as well as manipulate and link different data sets together. You’ll also carry out tasks like querying the data using Business Objects, SAP and Excel. Once we’ve got the data we need, you’ll help check the data quality and clean it, to make sure it can really help us make good decisions.

When it comes to the analysis side of things, we’ll teach you a whole range of techniques to help visualise and present data back to the business, so it’s easy for people to understand. Things like data mining, time series forecasting, and modelling techniques to identify and predict trends and patterns in data. You’ll work with our amazing team of professionals to create performance dashboards and other reports for other teams to use; so, you’ll need to be a great communicator to explain everything.

It’s a really analytical job and you’ll need an eye for detail, but you’ll always be learning new skills and techniques to really help build your career. If you’ve got some good skills with Powerpoint and Excel, then they would really help with this role. By the end of your apprenticeship, you’ll be able to help the business make decisions through research and insight – a really critical role. 

This job is available in the Consumer part of our business.

About the apprenticeship you’ll study for

As a Data Analyst, you’ll study for a Level 4 apprenticeship, called Data Analyst.

Your apprenticeship scheme will last 18 months and 20% of your working hours will be dedicated to studying.  



Entry requirements

You’ll need to achieve a minimum of two A-Levels with a minimum of C grades. You’ll also need GCSEs at grades 4-9 (C or above) including English, Maths. Equivalent qualifications are accepted.

View more Marketing programme roles

Hints & tips

We want to see the best of you at every stage of the application process. So here are some hints and tips to help you along the way.

Parents & teachers zone

To give your children the best advice you need to know what their options are. We offer the support you need to help them make the right career choices.


Covering subjects from the programmes themselves, eligibility requirements to the application process and technical issues.

Connect with BT Apprenticeship

Get the latest updates. Join the discussion. Be the first to know.